Hypoallergenic organic cotton baby diapers are designed with your baby's sensitivity in mind. These diapers are totally chlorine free (TCF) and enhanced with organic cotton, making them the ideal choice for delicate newborn skin. With the use of only plant-based materials against your baby’s bottom, these dermatologically tested and allergy-certified diapers are free from fragrances, chlorine bleaching, lotions, parabens, natural rubber latex, and phthalates. Parents can have peace of mind knowing their child is protected and comfortable.
One of the standout features of these diapers is their leak-free design. Providing up to 12 hours of protection from leaks, they include a plant-based waterproof layer that contains micropores to allow your baby’s skin to breathe. This functionality ensures that your little one stays dry and comfortable throughout the day and night.
Additionally, these diapers are good for the planet. Manufactured in a carbon-neutral plant powered by green electricity, Pura has replaced non-sustainable materials with lower impact options, such as wood pulp sourced from sustainably managed forests in the absorbent core of their diapers. They are packaged in recyclable paper, making it easier for parents to do their part for the environment.
Pura diapers are trusted by parents and made to the highest standards in the EU. They have received multiple awards voted on by real parents, demonstrating their commitment to quality and performance. The brand also aligns with ethical practices as a certified B-Corp and a carbon-neutral business.
We wanted to create high-performance diapers that are gentle on sensitive skin while minimizing environmental impact. Our products feature an umbilical cut-out for added protection and a color-changing wetness indicator for convenient monitoring. The diapers are luxuriously soft and have been verified by Allergy UK as skin-safe, ensuring peace of mind for parents.
Join the Pura family—founded by Guy and Abi Fennell, parents who created this brand to ensure clean, safe, and planet-friendly products are accessible to everyone. With Pura, you can invest in diapers that are not only best for your baby but also for the world they will grow up in.
